Has the mayor learnt the wrong lessons from Cambridge Analytica?

 

On February 19, I revealed that Bristol City Council had contracted for £90,000 with a social media company called Impact Social so they could analyse what was being said about the mayor.

There are three issues with this contract: 1) the cost is very high for a time when the budget had just been cut by £33 million; 2) we don’t know what the purpose of the data collection was; and 3) there seems to be no clearly presented GDPR notice about how this data is to be/being used and for how long it will be kept.

Apart from the exorbitant cost of the service in the midst of millions of pounds in cuts to the council, the purpose of the analysis remains a mystery.

[Keep reading at the following link]

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